Tips on How to do a Fence Estimate Professionally

The US fencing market performed well in 2021, with a whopping 8.20 billion USD, and it is expected to expand at a CAGR of 5% from 2022 to 2030. What is contributing to this growth are the availability of high-quality materials, consumer affordability, and varied designs on offer.

So, if you are planning to take up a fencing business, then we can give you a big heads-up. The most crucial thing to plan out well in a fencing business is a business plan with the right pricing structure.

But pricing the fencing services correctly isn't everyone's cup of tea. You must consider different factors and costs. So, this article consists of tips on how to do a fence estimate professionally.

Table of Content

1. How to Do a Fence Estimate Accurately?
2. When to Review your Fencing Services Pricing?
3. FAQs
4. Conclusion

How to Do a Fence Estimate Accurately?

1. Know the local laws

As a fencing contractor, the first step you must do before fence installation is to check the local fencing laws. The fencing laws vary for every state concerning the type, the height, and the fencing materials you use to build one. If you don't abide by the law, you may need to remove the entire fence.

Additionally, if you intend to build a fence violating the local ordinance, then you can apply for a variance, a one-time exception to the law.

So, spend some time learning the fence laws before building a fence in the customer's place. Contact the local government to see if there are any restrictions on installing the type of fence you or the customer want.

2. Define the scope of the project

Once you are clear with the fencing laws, the next task is to define the project's scope.

If you want to get better at curating accurate cost estimations with the above-mentioned features, then get an on-the-go estimation and invoicing software.

3. Measure the area to be fenced

The materials cost will account for the major of the budget. So, before moving ahead with the professional installation work, you must figure out how much materials you need to measure your fencing area.

Locate property lines

If you lay the fence in the wrong property lines, then it's obvious you must remove them, which will cost you. So, to avoid this chaos, check the property line information given in the client's property deed or mortgage package. If this information isn't clear, get the official documentation on where the property border lies.

Locate the barrier

Next, locate the things that could be a barrier to your fencing. This may include trees, other property features, or underground utilities such as electricity, gas, and cable. So, get accurate details from the state's information centers to locate utility lines to clarify.

Make corners of the property with a stake

To ensure this, use tape to connect them and ensure there's no slack between them.

Measure the perimeter

Use the stakes as your guide and measure the perimeter of the fencing area.

4. Estimate material costs

The material costs will account for the major budget, and even a small slip in the calculation can affect the markup. So, the marked-up price must be written on the quote and not the materials at cost.

First, calculate the materials cost, then find out how your markup on those materials.

So, how to estimate the materials cost?

Start by dividing the perimeter by the size of the fencing panels to know how many units you need for the fence.

Try to note every detail in mind as they can significantly add to the material costs.

5. Estimate labor costs

Once you have calculated the material costs, estimating the labor costs is next. Labor costs account for 20 to 35% of your revenue.

Some business owners either try to limit the number of employees or how much time their crew has for this professional installation work. Either way, you do it, ensure you calculate the labor cost accurately.

How to calculate your labor costs?

First, calculate the labor hours and then the hourly labor cost.

• Labor hours: Multiply the number of hours required to complete the job X the number of employees needed on the job.
• Hourly labor cost: Employee's wages, taxes, worker's compensation, and other employee-related expenses must be included in this part. If you are unsure, then a 20% reliable markup for an hourly labor cost is recommended.

Labor cost = Labor hours X hourly labor cost.

6. Calculate overhead costs

Your overheads include direct and indirect expenses such as employee uniforms, accounting, office rent, insurance, and other tools and software such as Invoiceowl for estimating and invoicing.

As mentioned earlier, these prices must be accounted for. Otherwise, your margin will be eaten by these extra costs.

Though there are multiple ways to calculate an overhead cost, below, you will find a simple one:

• Step 1: Add all your overhead costs for a specific time.
• Step 2: Find your sales or revenue sum for that same time.
• Step 3: Calculate your overhead rate. Divide the overhead cost by the sales for the same time. You will get a decimal value which is your overhead rate.
• Step 4: Now multiply this decimal point by 100 to get your overhead percentage to get the revenue on average you spend on overhead.

You will get a certain number as a result. The number highlights how much is spent for every dollar of your job's cost. So, it is essential to track every dollar spent.

7. Calculate your margins

Now that you have a list of all the potential costs you need to spend on this fencing installation project, calculate the margins. The higher the profit margin, the more money you can make in your business.

How to calculate the margin?

Margin = Net sales revenue - labor, material, and overhead costs.

If the margin is not exciting, you are left with two options:

• Consider the sum of net profits you will make over the month based on other jobs you take.
• Adjust the current price by doing the calculation again with tweaks here and there.

When to Review your Fencing Services Pricing?

Initially, you might have a fixed price and don't spend time coming up with bids for every job. But with time, you must review your fencing services pricing when your business picks up.

It is recommended to take notes on every job site and organize them and use the notes for reference for your next job.

Things that can impact your pricing are

Sometimes you may need to calculate the estimate onsite or in front of the customers and create invoices without any flaws. But as humans, we tend to make errors and take much time to calculate and curate invoices.

To act smart, invest in the best estimating and invoicing software, such as InvoiceOwl. This easy-to-use software creates professional-looking invoices within minutes.

This is how you must calculate the fence estimate and charge correctly for the fencing services you offer your client.

Conclusion

If the fence installation costs less, it might be appealing to some customers. But for some people, it might translate as cheap value. So, quoting too low will immensely impact your ability to scale your fencing business.

We recommend following the step-by-step guide given here to price the fence installation services.